최지은, 이순규, 김희웅, 곽기영 ( Kee-young Kwahk ). 2016. 온라인 선플 활성화 방안 탐색: 시스템사고 접근 방식으로. 지식경영연구, 17(4): 191-213.

http://www.papersearch.net/thesis/article.asp?key=3492708

초록
Since the smartphone era has spurred world-over, social network services have become a part of people`s daily lives. However, this relatively new phenomenon of technology development raises several negative side effects such as cyberbullying. One of the representative cases of cyberbullying is posting malicious comments online. Multiple social issues arising from this have given impetus to the “benevolent comments campaign” in order to restrain the diffusion of malicious comments. Benevolent comments have advantages that generate positive externalities such as inspiring ethics for an appropriate internet culture, but there is a lack of theoretical research on the deeper understanding of posting benevolent comments. This study thus aims to extract the motivations behind posting benevolent comments through in-depth interviews and suggest alternatives for relative issues through the causal relationship diagram of the system dynamics methodology. This work contributes to our understanding of the factors that affect the increase and decrease in benevolent comments in distinct structural frameworks.

연구의의

본 연구는 라인 선플 작성 경험이 있는 사용자들의 심층 인터뷰를 통하여 온라인상의 선플 수 증가를 촉진 및 저해하는 요인간의 인과관계를 파악하였으며, 인과관계 다이어그램을 통해 총 여섯 개의 온라인 선플 활성화 방안을 도출하였음. 소셜 미디어 환경이 확대되고 사이버불링으로 인한 사회적 문제를 해결하기 위해 시스템적 사고 기반으로 연구를 수행하였음.